Hoteliers, the spray and pray approach to email is dead. Start utilizing consumer data to your advantage with triggered, rule-based and segmented email sends. Click below to learn more about the automated emails your hotel should be sending.
6 Hotel Guest Communication Tips to Master
Technology helps you keep in touch with guests before, during, and after their stay. When most hotels think of hotel guest communication tips, your first thought is front desk staff training. But there’s more to it than that. Guest communication starts long before the front desk. Your internet presence and specialized software are key to […]
SMS Marketing for Hotels How-to + Text Messaging Examples
For most people, a text message is a very personal form of communication. This personal nature means that if you get a text, you will absolutely read it and engage with it. This means that smart SMS marketing for hotels can lead to amazing opportunities to communicate with your guests. But along with that opportunity [...]
How to Win with Email Marketing Software for Hotels
While many property management systems auto-generate simple transactional emails, proper email marketing software for hotels does so much more than the basics. A full-featured hotel guest messaging solution makes it easy to communicate with future, current, and past guests. Hotels need to use email marketing to stay competitive and relevant. It may seem overwhelming, but […]
Hotel Email Marketing Best Practices for Better Strategies
It’s a no brainer that brands are always attempting to boost awareness and sales via email marketing. Often they end up overloading consumer’s inboxes with irrelevant messages. Learn how to stand out with our tips.
3 Reasons Why People Are Unsubscribing From Your Hotels Emails & How To Fix It
Learn the top 5 reasons why guests are unsubscribing from your hotel emails and what you can do to improve list health, engagement, & retention.
15 Triggered Messages Your Hotel Should Be Sending To Your Guests
Great hotel guest communication between hotel and guest is the key to developing a strong and long-lasting relationship. If you approach your messaging strategy by providing value to your guests, then you’re going to avoid some of the mistakes that a lot of properties make. You’ll reduce the need for spray-and-pray messaging, you’ll reduce your [...]
How to automate repeat guest welcome letters via email marketing
There are several different categories of hotel welcome emails that we recommend you send to guests before they arrive at your hotel. We also recommend that you write a repeat guest welcome letter – that is, a variation of your welcome emails that are tailored to loyal guests who are staying at your hotel for […]
It’s time to invest in hotel contactless check-in solutions
The day-to-day experience of traveling has rapidly changed over the last two years. The travel industry has to catch up if hotels want to stay ahead. Health and safety are a high priority for guests across all markets. Contactless solutions are one of the tools available to hotels to stay a step ahead. And […]
How to write impactful hotel welcome emails
Email is a valuable communication tool that will improve guest experiences (and possibly increase revenue). Your hotel welcome email is one of the most important messages you can send. It will set the tone of their stay, and is a unique opportunity to provide information in an increasingly contactless world. Pre-stay confirmation email There are […]
The Importance of Sending Relevant Messages and How to Segment Hotel Emailing Lists
You put a lot of work into creating engaging and relevant email promotions for your guests. But the big question is: who are you sending that message out to? Not every message is the right fit for every guest. Segmentation is a central component of your marketing efforts, whether you’re communicating via email or text. […]
4 Ways Guest Messaging Software Improves Hotel Performance
As technology advances, so do the ways hotels are able to communicate with guests effectively. This has led to guest messaging becoming an effective channel for hotels to build guest relationships and improve overall operations. Combined with supporting hotel software systems, hotel messaging software can boost customer satisfaction, staff efficiency, and ultimately your bottom line. Below [...]